Once upon a web, you could easily find these descriptions but they seem to be gone now and TWO people have brought What a Doll! dolls up to me today so let’s take a flashback moment.
Kmart’s exclusive line from Madame Alexander features three dolls who originally came with personality descriptions: Ella, Jessica and Olivia. The obvious way to tell them apart? Ella is dark skinned. Jessica is blond and Olivia is brunette. If you find a What a Doll! doll now, she may not have a name but I bet she fits into one of these types. What a Doll! has been around since at least 2010.
Ella is the dark skinned doll. The most recent version of Ella looks like this (click image to link to Kmart’s website):
Earlier version of Ella:
If you find a blonde doll, it’s Jessica!
The current Jessica looks like this:
She was also available as a holiday version in 2014 (and was clearanced out for $6 online and is unavailable but the photo links to the description).
I’ve also seen a version where she has a knit hat and a pink sweater. I think this one came out in 2013.
Lastly, if you find a brunette, it’s Olivia!
The current “Olivia”? This doll looks more ethic that other brunette versions so maybe she’s a lighter Ella. The names are no longer used so I’m not 100% sure.
Here’s a picture from my cell last summer. It looks like Jessica, Olivia and Ella (which lends theory to the above picture being a version of Ella and not Olivia).
And this is from April 2015.
The names have disappeared from the boxes but the descriptions were cute so here they are for history’s sake.
This photo is from the back of the current boxes (my notes tell me this photo came from LADL but I can’t find it so I’m certain it’s hers and if anyone finds the direct link, please let me know and I’ll update).
So then there’s this…
Once upon a time, this graphic was on a website where there were matching Dollie and Me outfits for What a Doll! dolls. Since there are now Dollie & Me dolls, it appears the line has been changed not to include items labeled as What a Doll! that have matching girl outfits; those are now exclusively Dollie & Me (available at Kmart and other places).
As Madame Alexander is constantly redefining doll lines (Alexander Girlz, Disney Showcase, Dollie & Me, Favorite Friends, Friends Boutique, Mia Bella, My LIfe As, Playwonder and What a Doll! to name a few), it would seem they are also isolating some sculpts to specific lines.
The new versions of the Madame Alexander Play doll line include updated face sculpts for two former doll collector favorites, Autumn Mist and Pink Glamour respectively, both of whom are using the Elsa/Anna face sculpt (images link to MA website).
They use to look like this and be part of the Favorite Friends Collection (archived MA photos).
The older Autumn Mist was actually on my Wish List but I don’t care for the version. With Madame Alexander not continuing with the My Life As brand at Walmart, there are also new Play dolls on the MA site that look like they could have been originally part of that line. Check it out. Tell me what you think. What’s your favorite Madame Alexander 18 inch doll?